Branding & visual identity
A brand designed to stay coherent.
From logo to signage — one identity that holds up everywhere.
Devauras is a branding agency based in Rabat, Morocco. Logo, color, typography and guidelines: we build a system designed to remain recognizable and coherent across agreed uses, from screen to print.
Deliverables
What's included
Scope set on day one — this is exactly what we deliver. Nothing vague, nothing hidden.
Get a free quoteImmersion & positioning
A workshop to understand your business, customers and competitors. A brand that lands starts with clear positioning — not with a logo.
Naming (optional)
If the name is still to be found: reasoned proposals and indicative checks for domains and social handles. Trademark clearance and legal advice remain separate work.
Logo & visual system
Primary logo, monogram and variants, with safe areas and usage rules — a system that works from favicon to storefront.
Color & typography
A palette and typefaces chosen to be readable, accessible and recognisable — on screen and in print.
Brand guidelines
The reference document that protects your brand: rules, dos and don'ts, concrete examples. The whole team speaks the same visual language.
Brand voice & messaging
Tone of voice, key messages and taglines: your brand has a way of speaking, not just a way of looking.
Print & digital rollout
Business cards, social profiles and templates, signage, stationery: your identity applied wherever your customers meet it.
Source files delivered
Source files and exports listed in the quote are delivered and organized. Ownership, usage rights, third-party assets, fonts and licences are stated in the contract.
Benefits
What you gain.
Designed for recognition
A coherent identity gives customers repeated cues. Actual recognition is measured in use; a logo alone cannot promise it.
Holds up everywhere
From business cards to signage, we test the system on agreed formats and document its rules and limits.
A compass for what's next
The guidelines steer your website, social and ads: every future asset ships faster and stays consistent.
Client proof
This service, already delivered.
Ben DriverPrivate chauffeur — VTC · Bordeaux, FranceA clean website with a powerful booking system — instant trip estimates, booking without calling, details sent straight to the driver — carried by a consistent, memorable brand identity.View the case study
ZADA ArchitectesArchitecture · Temara, MoroccoA complete brand identity — logo system, guidelines, launch assets, pressbook — and a professional, elegant website that highlights the practice's expertise. A strengthened digital presence, positioned for national and international opportunities — and, in the founder's words, leads that doubled in two months.View the case study
Coopérative ZomorodProduct cooperative · MoroccoA clear visual identity applied across packaging and social media: a consistent brand that looks professional on shelf and online — and is easy for the team to use every day.View the case study
FAQ
Common questions.
It depends on scope: a logo alone, a full identity with brand guidelines, or the whole system with rollouts and brand voice. We price your exact need in a custom quote after a free call.
Timing depends on workshops, decision-makers, feedback cycles, naming and rollouts. The quote sets milestones, included review rounds and approval responsibilities.
Yes. We audit what exists, keep what works and modernise the rest — a rebrand doesn't have to start from a blank page, and your existing recognition has value.